Short answer
The latest you should send save the dates is about 4 months before the wedding, but only if you are sure guests can attend. Any later, and you risk guests having other plans or not being able to arrange time off.
If you have left it late, the latest sensible point to send save the dates is around 4 months before the wedding. At that stage, you should send them quickly and follow up with formal invitations soon after. Sending them any later means guests may already have made other plans, booked holidays or committed to other events.
If you are past the 4 month mark, consider skipping save the dates altogether and sending your formal invitations early, around 3 to 4 months before the wedding. That saves time and avoids sending two pieces of post in quick succession. Your invitations will give guests all the information they need, including how to RSVP.
For a holiday weekend wedding, even 4 months is too late. Those weekends book up fast, and accommodation and transport can be scarce. If you are planning a wedding on a bank holiday, send save the dates at least 8 to 12 months ahead.
If you are late, do not panic. Send a friendly email or text to your nearest guests, then follow up with proper invitations. Guests understand that life gets busy, and most will be delighted to hear from you.
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