Short answer
For a wedding welcome sign on an easel, choose a board around 60 by 90 centimetres. This size is easy to read from a distance without overwhelming the entrance. Adjust it based on your venue and the amount of text you plan to include.
A welcome sign on an easel should be large enough to greet guests clearly, but not so big it blocks the entrance or feels imposing. A board measuring roughly 60 by 90 centimetres works well for most venues, whether indoors or outdoors. This gives you room for a warm greeting, your names, the date, and perhaps a simple direction like "this way" or "please take a seat".
If your venue has a wide doorway or you are placing the sign in a garden, you might go slightly larger, around 75 by 110 centimetres. For a smaller, intimate wedding or a narrow corridor, a 45 by 60 centimetre board can be perfect. Think about how far guests will be when they first see it. Text should be legible from a few metres away, so avoid tiny fonts or overly detailed designs.
Also consider the easel itself. A sturdy wooden or metal easel should support the board securely, especially outdoors where wind can be a problem. If you are unsure, ask your venue or sign printer for advice. They can often suggest a size based on their experience with similar spaces. Remember, the sign is the first thing many guests see, so make it welcoming and clear.
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