Short answer
A custom domain is a web address you buy, like janeandjohn.co.uk, instead of using a free subdomain such as yourname.weddingwebsite.com. It makes your site look professional and is easier for guests to remember.
When you build your wedding website, many services give you a free address that includes their name, such as yourname.weddingplatform.co.uk. A custom domain replaces that with your own choice, for example janeandjohn.co.uk. You buy the domain from a registrar, and then you connect it to your wedding website builder. The process usually involves changing a few settings, but most builders have simple instructions. A custom domain looks more polished on save-the-date cards and invitations. It also makes it easier for guests to type the address, because they do not have to remember the platform name. You can choose a domain that matches your names or your wedding theme. You usually pay a small annual fee for the domain, but the cost is modest. Once you have it, you can also set up a professional email address, like hello@janeandjohn.co.uk, if you want. The domain stays yours even after the wedding, so you can keep it for future family events or just let it expire.
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