Short answer
Brides often wear their hair up to keep it neat and comfortable all day, especially through the ceremony, photos and dancing. An updo also shows off the neckline of a dress and keeps hair away from your face, so you can relax and enjoy the day.
There is no rule that says a bride must wear her hair up, but many choose it for practical and visual reasons. An updo stays in place through a long day, which means fewer touch-ups and less worry when you are hugging guests, eating dinner or dancing. It also keeps hair off your neck on warm days and stops strands sticking to lipstick or getting in your eyes.
Visually, an updo frames your face and draws attention to your dress, especially if it has a striking neckline, straps or a high back. It can also make a veil easier to attach and keep secure. That said, updos are not for everyone. Loose waves, half-up styles and low ponytails can be just as practical if they are pinned well and suit your hair type.
Think about your venue, the season and how much you usually fidget with your hair. If you love the way you look with it down, have it down. A good stylist can pin sections back so you get the best of both. The most important thing is that you feel like yourself when you look in the mirror.
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